Birddogs Steals Yet Another Billion Dollar Idea From Lululemon

I recently wrote about my personal transition from banking to social media to fashion — a men’s lifestyle brand focusing initially on the neglected top drawer — in which I cited Birddogs as an inspiration for me. When I first did a social media collaboration (as @GSElevator) with them in 2015, their sales were $300,000. Last year, they did $20,000,000. Incredible!